Thursday, December 15, 2016
STEFAN SIMCHOWITZ Enters the Art Market and Changes the DISCOURSE.
Quoting Jean Baudrillard on 9-11 the bombers had a PACT with each other, not a contract.In the Order of Symbolic Exchange and Death there is not a legal contract. That belongs to the Order of Production in which CAPITALISM is its prime subject.
Simchowitz has begun a new model for entering into a relationship with artists, helping to manage their careers and sell their work so they can be supported on a regular basis to be able to keep "playing" with their imagination.
How does he do this? He simply buys a lot of a new unknown artist's work. How much do you want for it, and then he pays it. From there he will go on to hook the artist up with a gallery/galleries, print a book, promote them in his original way. He may sell to a collector a piece he wishes to be in the collection of a particular collector.
He builds the relationship over time. Some are more intimate and deep than others. But what is significant and infuriating to the big player dealers in the commercial art world is what is invisible to them. Simchowitz is successful, his artists slowly grow to recognition and Simchowitz makes his fees from the art he bought at the beginning. Although he will buy in the middle and the end also.
And that is his relationship with the artist. He OWNS the work of the artist and this allows him to be aligned with the desire of the artist. The artist wishes to have his works known and so does Simchowitz.
WHAT IS STARTLING AND WONDERFUL TO ME IS THAT SIMCHOWITZ'S RELATIONSHIP WITH THE ARTIST TAKES PLACE IN
THE SYMBOLIC ORDER
As the Order of Production is taking over all our lives, turning all the territory into a MAP (Borges:The Map and the Territory) here is a hero standing alone in a world of elegance, affluence,bureaucracy,fascism in a smaller sense than world domination.
AND HE IS FUCKING WINNING!
The artists he chooses get to stay in the studio and do what they love.They don't have to tour,go to fairs, and all that hoopla.They just get to do their work and stay PURE.
SIMCHOWITZ IS THROWING THE MONEY CHANGERS OUT OF THE TEMPLE!
WE NOW HAVE OUR VERY FIRST CONTINENTAL PHILOSOPHER ART PATRON IN OUR ERA.
The Great LEO STEINBERG would have been thrilled.John McCoubrey would have been thrilled. And many others still alive who studied with them will also be THRILLED.
The beauty of all this that he does is THAT IT CANNOT BE REPLICATED, MANUFACTURED,TURNED INTO AN ASSEMBLY LINE OF ART FROM AN ARTIST.
WALTER BENJAMIN THE WORLD IS HEARING YOU AT LAST.
In Illuminations is that gold standard essay Art in the Age of Mechanical Reproduction
What Andy Warhol took apart in a way that CUT into the DISCOURSE of art history and put a slice deep enough to challenge all artists.